BOLD STRATEGIES, BOLD RESULTS.
We're a Miami-based digital marketing agency that doesn't do cookie-cutter. Since 2024, we've helped 50+ ambitious brands transform their digital presence with strategy-first thinking and relentless execution.
002 — Founding Story
WHY WE STARTED.
Scott Hartley spent five years at a "top-tier" agency in New York. The work was forgettable. The process was slower than molasses. Most clients? They never saw real results — just inflated reports and bigger invoices.
He moved back to Miami with a simple mission: build an agency that actually gave a damn. An agency where plan comes first, where data informs every decision, and where clients aren't just numbers on an invoice — they're partners in growth.
The result? Cafecito Bytes. A lean, obsessed team of planners, designers, and operators who combine data science with creative instinct. We move fast. We tell the truth. And most importantly — we deliver real results that compound month over month.
Building momentum from day one
Across Miami, Florida, and beyond
For our clients this year alone
003 — Mission & Values
MISSION & VALUES.
These aren't just words on a wall. They're how we operate every single day with our team and our clients.
No BS Ever
We say what we mean. We report what's real. We only promise what we can deliver. Clarity isn't nice-to-have — it's non-negotiable.
Data + Instinct
Every decision is backed by numbers. Every execution is elevated by creative gut feeling. We don't guess — we know, and we prove it.
Results Over Vanity
We care about what matters to your brand — revenue, qualified leads, customer lifetime value. Not Instagram likes or arbitrary metrics.
Miami Speed
We move fast without breaking things. Quick iterations, constant updates, relentless execution. Your competition moves slower than us.
004 — Leadership
MEET THE PEOPLE.
Scott Hartley
Founder & CEO
Former agency planner turned entrepreneur. 8+ years in digital marketing. Obsessed with unit economics and brand building.
Sara Echeverria
Head of Strategy
Data scientist + marketer hybrid. Builds custom growth frameworks. Former data lead at three scaling startups.
Sage Holloway
Head of SEO
10+ years in organic search. Built SEO programs for companies doing $100M+ revenue. Algorithm enthusiast.
Jordan Tate
Project Handling
Keeps everyone on track. Ensures work product ship on time. Makes sure no detail gets missed.
005 — Culture
WHY TEAMS LOVE WORKING HERE.
Remote-First
No commute. No time wasted. Just focus. Work from home, a cafe, Miami beach — whatever lets you do your best work.
Learning Budget
$2,500 per person annually for courses, conferences, and tools. We invest in your growth as much as you do.
Radical Clarity
You see the books. You know what clients are making. No secrets. Everyone knows why decisions are made.
Direct Client Access
You talk to clients directly. You see the impact of your work. You're not hidden behind layers of bureaucracy.
006 — Timeline
OUR JOURNEY.
Q1: The Foundation
Scott left NYC, moved back to Miami, and started working with first clients. No office, no team — just raw focus on results. First $100K in revenue.
Q2-Q3: Team Assembly
Hired Sara, Sage, and Jordan. Formalized processes. Started publishing case studies showing real results. Hit 20 brands served and $500K+ revenue.
Q4: Inflection
Grew to 30+ clients. Helped brands generate $2M+ in revenue. One of our clients went from $50K to $500K in monthly revenue. Word of mouth took off.
Q1-Q2: Scaling
Passed 40+ brands. $3M+ revenue generated for clients. Launched strategic service packages. Building a remote team across Florida and beyond.
Today: Momentum
50+ brands transformed. $8M+ in client revenue generated. Expanding into new markets. Building the agency we always wanted to work at.
READY TO
TRANSFORM
YOUR
BRAND?
Tell us about your brand and we'll show you exactly how we can help. No pitch decks, no BS.